Fantasy Football Attracts Advertisers

The USA advertising industry is in the doldrums, much like the economy itself.  Advertising revenues for the first half of 2009 are down 15%.

But, marketers will always go where the boys are and during the Fall, American men are involved with the passion of fantasy football.  27.7 million Americans play fantasy football and they spend up to 9 hours per week planning and plotting strategies.  There are 70 million leagues and the average player plays in 2 1/2 leagues.

Certainly, we all know about the growth of NFL fantasy football, but there is also significant growth in college fantasy football since CBS Sports began using real player names in its game last year.

Some of the major brands advertising on fantasy football this year include Best Buy, Snickers, Ford, and MatchLink internet dating sites.

Fantasy football advertising can be purchased on our site from Olympic Internet.

This entry was posted on Saturday, September 12th, 2009 at 10:32 pm and is filed under College Football Fantasy Football, College Football Fantasy Leagues. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.